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EventCarrier

The world is our venue

We drive your brand all the way to your customers

Event trucks, roadshow trailers and mobile showrooms for roadshows, trade fairs, launches and VIP events. We build, brand, drive and operate them, so you can focus on your customers.

We have run roadshows and events for, among others …

  • BMW
  • Mercedes
  • VW
  • Danmarks Radio
  • TV2 Sport
  • FC Midtjylland
  • Dansk Industri
  • Danske Bank
  • Jyske Bank
  • Weber Grill
  • Bosch Siemens
  • Bravo Tours
  • Frank Panduro
  • Lauge Jensen Motorcycles
  • ITD
  • R2 Group
  • Radio Horsens
  • GolfAid
  • Christina Watches
  • Insero
  • DK Automobiler
  • Elgaard Motorsport
  • IDNA 2010

Show universe · Coca Cola Christmas Truck 2026

Santa is on his way

See the tour schedule, meet Santa and experience how the Christmas truck turns a town square into pure Christmas magic.

10types

vehicles in our own fleet, from show trailers to mobile laboratories

82m²

showroom in the largest trailer, plus a 25 m² roof terrace

10min

fastest setup. The largest are ready in a couple of hours

210+m²

exterior branding surface on EC 1

Use cases

What do you want to create?

The only limit is your imagination. As long as the space requirements are met, a truck can be placed anywhere, at any time. If we do not have the right truck in our own fleet, we source it through our European partners.

Event Carrier on the road

Where are the trucks?

From festival grounds in Horsens to exhibition halls in Herning. Click a stop and see what happened.

Open the large map
Base Past Upcoming

Locations are shown at city level and updated manually. We never show addresses for private or closed events.

Cases

Experiences that were remembered

All cases and references
  • For the Kopenhagen Fur fair in Herning, we were looking for a different and eye-catching indoor exhibition stand that would help boost our name. We chose an exclusive two-storey trailer from Event Carrier and branded both the tractor unit and trailer in our own colours and logo. We got maximum attention and discovered how a different approach generated extra word of mouth. Everyone knew we were there, and we are actually surprised at how much you get for your money!

    Peter Skou, Managing Director, R2 Group
  • When we chose to use the Event Carrier as the setting for a VIP event for our 25 biggest customers during Horsens Rocker, we probably had not imagined the attention a giant show trailer would bring us. Together with Anders Nygaard from Event Carrier, we developed a concept where interior, branding and catering came together perfectly, and our customers had an experience they will not soon forget. We would happily do it again.

    Casper Ørsted, Sales Manager, Radio Horsens
  • At Weber we didn't just want to market the grill, we wanted to create experiences around it. Together with Anders and Event Carrier we built a fully branded roadshow that took Weber across the Nordics, from the biggest cities to the smallest corners. It was the first of its kind in the grill industry and helped cement Weber's position as market leader. Anders' professionalism, flexibility and ability to make even the most ambitious ideas happen made all the difference. It is still one of the projects I am most proud of.

    Stig Pedersen, Marketing Director, Weber Nordic 2006-2014
Black MAN tractor unit with a black event trailer
Inside the trailer with carpet, counter and stairs
The trailer's glossy black side with doors and windows

Self-drive roadshow

Rent a truck and trailer. Drive it yourself.

Have you always dreamed of taking your brand on a roadshow tour? Now you can rent a truck and trailer and run the tour yourselves.

  • Tractor unit and trailer for your roadshow
  • The trailer can be 100% branded
  • You provide your own staff

FromDKK 18,999per month

Ask about self-drive

A complete solution

From A
to Z

We do not just rent out trucks. As a roadshow agency, we handle the entire process together with our suppliers of signage, exhibition systems, furniture and catering: from the first idea to the evaluation once the event is over. That is why we want to be measured on your success.

Read the roadshow guide
  1. 01

    Advice

    How an event truck works together with the rest of your marketing.

  2. 02

    Strategy

    Clear goals, so you get the most out of your investment.

  3. 03

    Design & fit-out

    We design, fit out and wrap the trailer to your specifications.

  4. 04

    Planning

    Route, schedule, permits and all the practicalities of the tour.

  5. 05

    Operations on tour

    Dedicated, experienced technicians make sure operations run smoothly.

  6. 06

    Evaluation

    Goals and reporting are agreed before the tour begins.

Mini brief · 30 seconds

Create your next event

What do you want to create?

No obligation. Skip any questions you cannot answer yet.

Event trailer · Roadshow · Showroom hire

Event trailer and event truck hire. Meet your customers where they are.

Event Carrier in Horsens builds and rents out event trailers, show trailers and event trucks to companies in Denmark and the rest of Europe that want to communicate directly with their customers, for example on a business roadshow or a corporate roadshow. With an eye-catching truck, you drive your brand all the way to your target audience and turn an ordinary campaign into an event that people notice and remember.

One event trailer, many purposes

The only limit to what an event trailer from Event Carrier can be used for is your imagination. Today we are active in three areas: events and sales, education and training, and healthcare. Our customers use the trucks for, among other things:

  • Roadshows and tours in Denmark and the Nordics
  • Product launches, demonstrations and sales
  • Mobile exhibition stand at trade fairs and exhibitions
  • VIP lounge and hospitality at sports events and festivals
  • Customer events, management meetings and press conferences
  • Courses, education and staff training
  • TV production and filming on location
  • Healthcare, including mobile MRI scanning

An event truck can also be the focal point at sponsorship events, festivals, town festivals, markets and shopping centres. As long as the space requirements are met, it can be set up anywhere, at any time. See how Danish Industry ran a roadshow through 8 cities, or how R2 Farm Partner used a trailer as an exhibition stand in Herning.

Showroom hire, roadshow trailer or stage on wheels

The fleet ranges from a two-storey mobile showroom with a roof terrace to compact sales rooms and exhibition spaces on wheels. EC 2 has an 82 m² showroom and a 25 m² roof terrace, while EC 3 is an exhibition trailer that is ready in 20 minutes. If you need a show, EC 4 with exterior stage is the obvious choice, and for teaching we have five Mobil Lab trailers fitted out as mobile laboratories and classrooms.

On the outside, the truck is a promotional vehicle in its own right. EC 1 has more than 210 m² of exterior branding surface, every facade can be wrapped, and the flags fly at a height of 10 metres. Inside, you can build your own universe with screens, a lounge, a meeting room or workstations. If we do not have the right vehicle in our own fleet, we source it through some of Europe's largest providers of mobile show trailers. See all trucks and trailers.

The whole roadshow from A to Z

A roadshow event with Event Carrier is more than a truck on a square. We do not just rent out trucks and trailers. We help with the entire process: advice on how the event trailer works together with the rest of your marketing, design and wrapping, fit-out, route planning, roadshow logistics and transport, project management and operations with dedicated technicians on the vehicle. In close collaboration with our suppliers of signage, exhibition systems, furniture and catering, we deliver a complete solution, whether it is a single event or an international roadshow lasting several months. If you are considering a roadshow, start with our guide to planning roadshows.

Roadshow marketing you can measure

An event roadshow creates attention, visibility and a wow factor that an advert can rarely match, and customers can walk straight from the street into your brand's universe. We agree goals and reporting before the tour begins, stay within the agreed budget and can measure the number of visitors per day and customer satisfaction afterwards. That way, your marketing spend becomes visible and easy to track.

Event trailer hire and roadshows across Denmark

Based in Horsens in the middle of the country, we drive to events all over Denmark, including Copenhagen, Aarhus, Odense, Aalborg and Herning, and on into Europe. Hire is flexible: from a one-day or weekend event to a two-year project. Tell us about your idea in Event Planner, or contact us directly for a no-obligation chat about your next event.

Create your event