Roadshow · 8 cities in Denmark · 2008 to 2009
Dansk Industri
DI's Technology Caravan
- 01
The challenge
DI wanted to tell Danes about new innovative solutions and inventions, and meet them where they go about their day.
- 02
The solution
Two projects with a total of 8 exhibitions in 8 towns through November 2008 and January 2009, with the trailer as a mobile exhibition space.
- 03
The experience
The trailer stood in the town centres and became the hub for exhibitions, demonstrations and conversations, also after dark.
